Sydney
Sell Global Amazon Vendor Mastermind Meetup
Sydney
Venue: Work Club – George Street
Address: Level 32/200 George St, Sydney NSW 2000, Australia
Date: Wednesday 22nd April 2026
Time: 4:00 PM – 6:00 PM (allow for networking afterwards)
How you can tap into an unfair advantage over other brands running Amazon Ads on Amateur Mode.
This Sydney Amazon Vendor meet up will open your eyes to what is possible with AMC.
If you are a keen marketer you know that your goal is to win new to brand customers and keep them coming back again and again.
With AMC you can finally move away from just playing a keyword game with Amazon Ads.
You get to move into building an actual Amazon Ads strategy.
This means you can out manoeuvre your competition, who will not understand the game you are playing.
Your targeting becomes precise, your bids become strategic and even confusing to the competition.
Our Head of Advertising Sebastian Hargreaves will break down how to use AMC in a practical sense so you can win more new to brand customers and get them staying with you longer to build a higher lifetime value.
This session will only take up to 45 minutes, leaving plenty of time for discussion.
We will also cover….
Amazon 2025 ASIC Filing Results
By the event Amazon will have dropped their 2025 results from their ASIC Filing. We will show the most insightful numbers of growth or investment. This will be fascinating and will help inform where your D2C and marketplace attention could be.
Why this is different
This is not a presentation-heavy event or a sales pitch.
It’s a true mastermind environment with a small group of non-competing brands, focused on open discussion around what’s working, what’s not, and how others are navigating similar challenges.
Spaces are capped to protect the quality of conversation.
Here’s the flow of the event
4 – 6 PM
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Introductions
Who’s in the room, the purpose of the session, and how we’ll run the mastermind. -
Amazon 2025 Results (15 -20 mins)
Dig into the key insights from the Amazon commercial service operations. -
Core Session (30–40 minutes)
Amazon Marketing Cloud – What it is, how it works and how you can use this to transform your Amazon ads performance. -
Mastermind Discussion
Each brand shares a key Amazon challenge they’re facing. The group works through practical solutions based on real experience and proven approaches. -
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Networking
Informal networking and continued discussion with the group.
Catering and beverages will be provided.
We like to keep these groups small because the conversations are better.
Therefore, if you are interested, register your place now.
There’s a limit of two people per company.
This is a rare opportunity to network with other brands selling as a vendor on Amazon AU. That is really the best part about these events and the sharing of fixes and tips that have helped brands grow is invaluable.
By being part of this group through the year, here’s what you can expect.
- Increase control of the Amazon channel.
- How to grow sales profitably.
- Find solutions to the frustrating aspects of Amazon, or at least get a new angle to take.
- Learn about best in class brand content, Amazon Ads, the right metrics to pay attention to, negotiating with Amazon, what’s coming down the pipeline and more.
- Make new connections with people in a similar role to you from global brands.
- You’ll win in your role, by winning on Amazon.
Your Investment
There is no cost to attending the event, your investment is the time to get to and be present at the event.
Why are we leading this initiative?
We are doing this because we know there’s power in numbers and we want to do our bit to add value to our clients and the Amazon vendor community.
As an Amazon specialist agency, we have a unique perspective because of all the different brands we represent. We know what’s working, what’s difficult, and we have a network of people in all areas of Amazon who can help if we can’t.
In addition, because we work with brands on the Amazon USA channel, we know how to apply the new features and where Amazon Australia is headed.
Here's what people had to say about the Sydney event;
“If you are a Vendor with Amazon, I can’t recommend Sell Global’s Vendor Mastermind Meetup enough. In a world where everything with Amazon seems complex and challenging, this meetup allows you to learn from business that are already succeeding on Amazon, while giving you a forum to discuss any pain points or issues you may have .”
“It was such a great idea to get all of us in similar positions (when it comes to all things AMZ) to share our experiences.”
As an old retailer, I saw AMZ initially as a threat to the status quo. As a distributor wholesaler, I now see AMZ as a platform for opportunity. A disruptor yes, but not a threat to S&H – an enabler, if we do it right. BUT, it is so important that all of US (ie brand owners) stick together and make AMZ work for us, and not vice versa.
Old retail, whether we like it or not, is changing (and even disappearing in certain segments). We need to keep selling our products and have to find alternative routes to the consumer – AMZ is an important part of the ‘new world’. “
“It was a great session, and it was great to be in a room with others experiencing the same issues as I am and to hear their feedback on overcoming the challenges.”
It would be great to attend the next event, so please once the dates are confirmed let me know.”
