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Sell Global's Team

Our team of Amazon experts are genuinely interested in your success

At Sell Global we manage over $1 million a month in sales on Amazon, plus we’ve helped over 300 New Zealand and Australian brands on the channel in the last 6 years. This gives us a unique perspective as to what works and what doesn’t.

Hamish Conway

Wellington

Hamish Conway is a former Ernst & Young, Entrepreneur of the Year category winner.

He has worked closely with over 300 businesses to help them market and sell their products and services.

This unique perspective of seeing the true inside workings of so many businesses has honed his ability to spot growth opportunities.

From running his own 7 figure Amazon business in North America and UK and Europe, plus helping numerous brands on the same platform, he is perfectly set to help companies looking to successfully launch their products into the USA, Japan, UK, and Europe

Kylie Armstrong

Melbourne

Kylie has successfully been bringing products to market for over 25 years. 

Coming from a background in Design and Product Development, she has worked inside several well known companies and brands to develop and sell products in Australia, New Zealand, Europe, UK and the USA, through retailers and ecommerce platforms such as Myer, David Jones, Spotlight, Briscoes, Bed Bath and Beyond, Amazon, Catch and eBay. 

With extensive knowledge of the entire product lifecycle from concept through to launch and range expansion, Kylie thoroughly understands the needs of product based businesses and what it takes for them to become successful. Turning her attention to launching her own brand of products on Amazon in 2018, Kylie now also heads up Operations at Sell Global, sharing her lifetime of skills and knowledge with the team and clients.

Kirsten Bryce

Christchurch

Kirsten is a Senior Graphic Designer with top-level experience in digital, print and product design. Prior to joining the Sell Global team, she worked as Head of Design for world-renowned photographer Anne Geddes.

As the Sell Global Creative Director Kirsten specialises in designing for Amazon to create engaging content that drives conversion. Getting to know the clients and their products is an important part of the creative process and Kirsten always strives to create inspired visual media that is a true representation of both the products and the people behind them.

Mark Elliott

Christchurch

Mark is well versed in the world of Amazon. After having spent 25 years working in Sales, Marketing and Business Coaching within large organisations in the technology sector, he started selling his own Private Label physical products on Amazon over 5 years ago.

He has been working with Sell Global for close to 4 years, and has provided mentorship, coaching and logistics advice, in conjunction with Account Management, for many of our clients across a wide range of market sectors. 

Aside from being approachable and passionate about working with customers to reach all the potential that exists in on-line marketplaces, Mark is a proud dad of 4 grown kids, a keen traveller, and an expert in turning out pizzas from his backyard wood fired oven.

Justin Cataldo

Townsville

Justin holds a Bachelor of Information Technology and has extensive experience in Windows and Linux System Administration and Business Analytics in the finance industry.

His core skills include Server Administration, Web Design and Project Management. Running his own Private Label Amazon business since 2017 resulted in further study of SEO and Digital Marketing with particular focus on Amazon PPC.

He enjoys the challenge of growing sales through data analytics and lateral thinking, and enjoys identifying sales trends and problem solving.

Richard Wells

Auckland

Richard comes from a background of over 20 years in business development and marketing in the IT industry. He has worked for a variety of companies in Japan, the US and New Zealand, with a focus on developing and managing sales channels, acquiring strategic customers and sales and marketing planning.

Returning to NZ in 2014, he ventured into the world of e-commerce and Amazon, and has worked with a number of private label sellers to expand their businesses into the US and Japan.

Richard’s international business journey has made him a strong believer in the ability of today’s technology to open international business opportunities, and he enjoys working with companies to develop their journey.

Neil Mackenzie

Wellington

Neil has run his own successful photography business for over 30 years. He is an early adopter, creative problem solver, and consistently delivers great results to his clients in a timely manner.

Neil has also been running his own successful Amazon FBA business since 2015 and is an expert when it comes to ecommerce and Amazon.  He is a high achiever and thrives when the opportunity arises to assist businesses in taking them to the next level.

Alex McGuire

Wellington

Alex has significant experience helping New Zealand businesses navigate international trade agreements and successfully build new sales channels in international markets. He has developed strong local and national networks and assisted in advocating on behalf of industry to communicate business challenges to government.

Alex’s role at Sell Global is focused on strategy, development and implementation of systems and processes for Sales and Marketing activities.

He is also currently studying towards a Master of Business at Victoria University.

Suzie Mulvihill

Mount Maunganui

Suzie has extensive experience in a variety of settings and roles which have been based in Australia, NZ and tropical Bali.  She has specialised in customer care, sales support and business improvements and functionality. She is passionate about brainstorming sales strategies and is able to wear both a creative and analytical hat. 

After four years based in Bali working at a renowned luxury retreat, she finds herself based beachside again in beautiful Mount Maunganui. In her spare time, you’ll find her enjoying the outdoors, practicing yoga, or pursuing her interests in improving wellness.

Krestine Bona

Philippines

Krestine is our talented Amazon Virtual Assistant based in the Philippines. She is well versed in all types of work within Seller Central Accounts.

Krestine has specialised as an Amazon Quality Analyst for years, and is considered an Amazon guru. Her strength is Keyword Research, she is also very knowledgeable about Amazon software tools, particularly Helium 10. Krestine also enjoys brainstorming and creating product launch strategies.

Regina Nguyen

Singapore

Regina is a curious learner who enjoys challenges and adventures. Amazon and E-commerce gives her both.

Regina has a background in linguistics and digital marketing, and has been an Amazon specialist for the last two and a half years years, and is learning more every day.

Regina believes when you love what you do, you will achieve the best results. She genuinely loves what she does and gives her all in every project she delivers.

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