Sell Global's Team

Our team of Amazon experts are genuinely interested in your success

At Sell Global we manage over $1 million a month in sales on Amazon, plus we’ve helped over 250 New Zealand and Australian brands on the channel in the last 6 years. This gives us a unique perspective as to what works and what doesn’t.

Hamish Conway


Hamish Conway is a former Ernst & Young, Entrepreneur of the Year category winner.

He has worked closely with over 250 businesses to help them market and sell their products and services.

This unique perspective of seeing the true inside workings of so many businesses has honed his ability to spot growth opportunities.

From running his own 7 figure Amazon business in North America and UK and Europe, plus helping numerous brands on the same platform, he is perfectly set to help companies looking to successfully launch their products into the USA, Japan, UK, and Europe

Bruno Fanizzi


Bruno has worked in Product Development, Innovation, Supply Chain Planning, Logistics and Procurement for the Global Leader in Premium Alcoholic Beverages, working with some of the world’s most famous brands before becoming an Amazon E-commerce Entrepreneur in 2015.

He now helps Australian and NZ brands and manufacturers to create and grow a sales channel on Amazon in the US, UK, Europe and Japan.

Kirsten Bryce


Kirsten has been designing for over 20 years with top-level experience in print, digital and product design. Prior to joining the Sell Global team, she worked as Head of Design for world-renowned photographer Anne Geddes.

Designing for Amazon has now become Kirsten’s speciality and she enjoys the ever-changing challenges of creating imagery for the world’s most visually motivated marketplace.

As well as a passion for design she enjoys getting to know clients and their brands. Being able to communicate the story behind a product and taking that to the world is incredibly rewarding and Kirsten always strives to create design work that is a true representation of both the product and the people behind it.

Mark Elliott


Mark is well versed in the world of Amazon. After having spent 25 years working in Sales, Marketing and Business Coaching within large organisations in the technology sector, he started selling his own Private Label physical products on Amazon over 5 years ago.

He has been working with Sell Global for close to 4 years, and has provided mentorship, coaching and logistics advice, in conjunction with Account Management, for many of our clients across a wide range of market sectors. 

Aside from being approachable and passionate about working with customers to reach all the potential that exists in on-line marketplaces, Mark is a proud dad of 4 grown kids, a keen traveller, and an expert in turning out pizzas from his backyard wood fired oven.

Kylie Armstrong


Kylie has a background in Design and Product Development, working with leading brands to create consumer goods for major retailers for over 25 years.

Kylie has her own brand of Homewares and Textiles selling on Amazon internationally and is passionate about helping other brand owners grow their e-commerce businesses.

Justin Cataldo


Justin has a background in I.T. and Business Analytics after 15 years working in the finance industry.

Recognising the growing e-commerce trend, he started his own Private Label physical products brand in 2017 which sell on Amazon internationally.

Justin is a proud dad of 2 kids, and a keen musician having played the drums since the age of 9.

Alex McGuire


Alex has significant experience helping New Zealand businesses navigate international trade agreements and successfully build new sales channels in international markets. He has developed strong local and national networks and assisted in advocating on behalf of industry to communicate business challenges to government.

Alex’s role at Sell Global is focused on strategy, development and implementation of systems and processes for Sales and Marketing activities.

He is also currently studying towards a Master of Business at Victoria University.

Suzie Mulvihill

Mount Maunganui

Suzie has extensive experience in a variety of settings and roles which have been based in Australia, NZ and tropical Bali.  She has specialised in customer care, sales support and business improvements and functionality. She is passionate about brainstorming sales strategies and is able to wear both a creative and analytical hat. 

After four years based in Bali working at a renowned luxury retreat, she finds herself based beachside again in beautiful Mount Maunganui. In her spare time, you’ll find her enjoying the outdoors, practicing yoga, or pursuing her interests in improving wellness.



Regina is a curious learner who enjoys challenges and adventures. Amazon and E-commerce gives her both.

Regina has a background in linguistics and digital marketing, and has been an Amazon specialist for the last two and a half years years, and is learning more every day.

Regina believes when you love what you do, you will achieve the best results. She genuinely loves what she does and gives her all in every project she delivers.

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